H&M Clothes Recycling Scheme

A note on the garment collection scheme H and M introduced in selected stores, under which customers could hand in unwanted clothing of any brand for recycling. The page presented it as an extension of practices the publication already covered: charity shop donation, swishing, and textile recycling generally.

The framing was approving but not uncritical of the wider problem it named, which was the volume of clothing going to landfill. The page did not give a figure for that volume, and it did not examine what the scheme did with what it collected, which is the question a reader would most want answered.

The news aggregator inkl links to this address. The scheme itself long outlasted the publication covering it.