*/ ?> Eco Friendly High Street Retailers | Global Cool

ASOS, M&S, Next and Topshop all pledge to go green! 30 top high street retailers say no to fast fashion

on in Uncategorized

Because keeping up with the latest trends doesn’t have to cost the Earth…

Green High Street Brands

We’re always harping on about how much we love green companies. So you can imagine our delight when we heard that loads of our favourite high street retailers including ASOS, M&S, Topshop and Next have all signed onto the Sustainable Clothing Action Plan (SCAP) 2020 Commitment.

As our society becomes more and more consumer focused, the climate of fast fashion has quickly accelerated. As impossible as it seems to stop this constant need to buy, we can change the way companies source, produce and distribute clothing. And that’s exactly what the SCAP 2020 Commitment aims for. Its goal is to see the clothing sector working together to reduce the environmental impact on the planet.

Signatories and supporters of the SCAP 2020 Commitment have pledged to play their part in reducing the carbon, waste and water footprints of clothing they supply or receive in the UK. There are seven areas of commitment companies like ASOS, M&S, Next and Topshop have pledged. These include great actions like extending the life of clothes, increasing re-use and recycling, and developing ways to keep clothes out of landfill.

By the end of 2013, an agreement with other signatories and supporters will provide a collective target for goals to work towards by 2020.

Find out more about the SCAP 2020 Commitment now or learn about fast fashion in this fab video below…

frankensteinHere comes the science bit…

GC articles show you one of four ways (the one in bold) to live greener…

/ Be a winner (not a binner) /
/ Turn up the style (not the heat) /
/ Love the trend (not the spend) /
Do it in public (not the car/plane) /

Pic: PA images

Be sociable, share this article...